Stories, a video format created by Snapchat, have instantly made their way into the daily lives of millions of users. So much so that the concept has been copied by everyone since! But it is more difficult to establish itself in the business world.
Microsoft believes in Stories. These videos embellished with effects, text and stickers have exploded in popularity on social networks, but in the world of work the format has not yet taken root. Moreover, the experiment within LinkedIn, owned by Microsoft, came to an end last year.
The codes of social networks in the company
But the Windows editor has not said its last word. The group presented a new application for Teams, Viva Engage, which provides all the tools to build a community and create connections between colleagues. Functions inspired by social networks, such as a Storyline (Facebook-style news feed) and Stories that can be shared on the company’s intranet.
Stories will appear at the top of the Storyline, in a timeline carousel similar to what you find everywhere else. They will also be present in Outlook and Yammer. Videos can be uploaded from the web or the Viva mobile application. And it will be possible to add stickers and text. Microsoft plans to add regular updates to improve Stories.
It remains to be seen whether employees will agree to post Stories for their colleagues. ” Storyline and Stories were created to make it easier for employees to connect with coworkers, share their thoughts through conversations, images, and videos, just like they would on social media says Dan Holme, Product Director of Viva Engage.
Viva Engage will be available to enterprise customers subscribing to Microsoft 365 at no additional cost. However, you must have a Yammer license to use it. A public preview of Storyline will be unveiled at the end of August, the Stories a little later.